Engineering Your Potential ezine

We just surveyed a bunch of folks about what

the two toughest things are that they had to

learn on the job. Here are the top 3 answers.

1. How to make money (run a successful business)

2. Communication (with anyone and everyone)

3. How to market the business

We have attached a worksheet  we use to help

clients understand How to Make Money. Here's

how to use this tool.

a. Your staff, and maybe you, don't think

about the sales-production-revenue cycle.

You sell a job today, you do the job next month,

you get paid for the work in 30-45 days after that.

The work you sell today doesn't show up as cash

in the bank for maybe a couple of months.

b. You have a set amount of money you need

to have available to cover overhead and

salaries every month. That should be your

minimum target each month for sales,

production, and revenue.

c. You monitor your sales, production, and

revenue as you go through the month. If sales

fall off this month, production will be down

next month, and you won't have enough cash to

pay your bills a couple months out.

Figure out what the time lag is for your firm.

Track the numbers and show your staff how they

make money.

If you need any help understanding how to use

the worksheet,drop me an email at

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or call us at 404-248-9475.

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